HOSOO FLAGSHIP STORE

Located in the old city center of Kyoto, the building is the company’s main office and showroom serving as a hub for promoting the culture of textile and kimono. In order to create an interior space that functions as a “salon” for the guests where they can communicate intimately in peace, the architecture is enclosed in low, rammed-earth walls and a sumi-ink plastered exterior wall.

Although the architecture’s interior is concealed from the surroundings, the building invites in passers-by on the street with the line of vision that suddenly opens up along the low wall and the gold-leafed wall joints flowing toward the inside. Situated within a city block that is expected to have a traditional cityscape, the idea of inheriting the history is expressed through the texture of the materials that have long been used in Kyoto, such as sumi-ink plaster, gold leaf, and a rammed earth wall.

From a distance, the exterior of the architecture appears reticent but, when seen from a closer viewpoint, its loquacious character begins to surface through the delicate details and the materials’ texture and touch, creating distinct impressions when seen in a “long shot” and from “close-up.”

Associational Architecture

Continuous west elevation
Site plan
First floor plan
Second floor plan
Third floor plan
Completion
2019
Program
Commercial complex
Total floor area
2,178 m²
Number of floors
5 above-ground floors
Structure
Reinforced concrete
Project team
Naohisa Hosoo, Kiyomi Suzuki, Keigo Mori, Haruya Susa
Collaborator
TT Architects
Structural design
Fukui Architectural Office, bananaLab
MEP design
GE services planning
Lighting planning
NEW LIGHT POTTERY
Construction
Multiple-prime contracting
Photographs
Mitsumasa Fujitsuka
Awards
iF DESIGN AWARD 2021 ARCHITECTURE AWARDS Red Dot Award 2021 Product Design awards Silver Prize of KUKAN DESIGN AWARD 2020 Encouragement Prize of The 8th Kyoto Architecture Award
Online publication
The New York Times Wallpaper*